Everything You Need To Know About Blue Ghost Fireflies

For just a few weeks a year, the enchanting blue ghost fireflies (Phausis reticulate) make their appearance in Transylvania County, NC. They are different from other fireflies since their light stays on constantly and they fly just above the forest floor. It's a...

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What Makes a Good Summer Camp Video GREAT?

When creating a summer camp video marketing strategy, the camp brand story video is very important. A few things come to mind for what helps take a summer camp video to the next level. 1. Enthusiastic Camper Interviews Having the camp director or counselors speaking...

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6 Tips to Create an Effective Profile Video

You're not boring. You profile video shouldn't be either. Creating a profile video is a great way to put a face to your company - making your brand more relatable. Your profile videos should include basic information about the individual, such as their name, position,...

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Keeping Your Summer Camp Marketing Video Fresh

So you finish your camp marketing video and you love it. It completely tells the story of your camp. It's encouraging new camper sign ups. It's even attracting staff members to your camp. But within a couple years, you realize some elements of your camp have changed,...

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Real Talk: Why Video Marketing Works For Camps

Video marketing is complex and ever-changing,  so we decided to start an ongoing conversation about the role video marketing plays in different industries. For REAL TALK, our video blog series, we sit down with industry leaders to learn how...

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7 Ideas for Your Business Video Blog

So you've read over and over again that video marketing is one of the best ways to improve SEO of your website, build brand awareness, and ultimately increase sales for your business, but if you're like a lot of business owners and marketers, you're...

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Aerial Video: Why or Why Not?

Top FIVE Reasons to Use a Professionally Operated Drone in Your Next Video Project: 1. FAA regulations. The rules for drone operation are complex and changing. Every good pilot knows it’s important to check more than the wind speed and direction before takeoff, you...

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