No business wants a marketing video – they want the RESULTS that video marketing delivers. Whether that’s increased brand awareness, customer understanding, or sales. Evaluating the results of your past video marketing campaigns is a vital step in...
So you’ve read over and over again that video marketing is one of the best ways to improve SEO of your website, build brand awareness, and ultimately increase sales for your business, but if you’re like a lot of business owners and marketers, you’re...
Top FIVE Reasons to Use a Professionally Operated Drone in Your Next Video Project: 1. FAA regulations. The rules for drone operation are complex and changing. Every good pilot knows it’s important to check more than the wind speed and direction before takeoff, you...
More often than not, many of the marketing videos that we see are “explainer videos” or “product-centric”, or videos that tell how a product or service works. Let’s put this idea against the Stages of the Buyer’s Journey model and...
Super Bowl 2015 Video Marketing Fail Sunday, February 1 was a big day for millions of people: Super Bowl XLIX. According to Nielsen ratings, 114.1 million viewers tuned in to watch the New England Patriots and Seattle Seahawks battle it out for the championship ring....