More often than not, many of the marketing videos that we see are “explainer videos” or “product-centric”, or videos that tell how a product or service works. Let’s put this idea against the Stages of the Buyer’s Journey model and...
Have photos become background noise on Facebook? Do they still have the punch that brands are hoping for? According to SocialBakers, maybe not… For the past few years, posts with photos have been a “requirement” for maximizing reach on Facebook. But...
Our hometown of Brevard, NC is located in the mountains of North Carolina in Transylvania County. Once a thriving manufacturing area, the closing of 3 plants in the early 2000’s has left Transylvania County in an identity crisis and debate of the economic future...
In July 2011, co-founders, Michael Dubin and Michael Levine launched a little start-up called Dollar Shave Club, based in Santa Monica, CA. The two met at a party and got into a conversation about shaving…more specifically, the woes of shaving. Dull blades,...
Video Marketing for Local Business is a 3 part series to help small businesses gain a basic understanding of how video marketing can help grow their business and how to get started. Part 1: Getting Started, Part 2: Local SEO, Part 3: Getting Going. For many small,...
