4 Tips for Creating Great Social Video for Summer Camps
Before you post any video on social media, you need to have a plan.
You Can’t Argue with Video
The phrase “a picture is worth a thousand words” was coined in 1911 by a newspaper editor. Before Instagram and Facebook, before smartphones with cameras, and even before computers, images were recognized as more powerful than the written word. We’ve come a long way...
Do Native Facebook Videos Have the Greatest Reach?
Have photos become background noise on Facebook? Do they still have the punch that brands are hoping for? According to SocialBakers, maybe not… For the past few years, posts with photos have been a “requirement” for maximizing reach on Facebook. But...
Nationwide Commercial Misses By That Much
Super Bowl 2015 Video Marketing Fail Sunday, February 1 was a big day for millions of people: Super Bowl XLIX. According to Nielsen ratings, 114.1 million viewers tuned in to watch the New England Patriots and Seattle Seahawks battle it out for the championship ring....
Will Facebook surpass YouTube as the King of Video in 2015?
According to YouTube’s own statistics page, more than 1 billion unique visitors visit the site each month, 100 hours of video are uploaded every minute and a staggering 6 billion (yes, billion) hours of video are watched every month. Statistically speaking, that...
Video Marketing Case Study: Dollar Shave Club
In July 2011, co-founders, Michael Dubin and Michael Levine launched a little start-up called Dollar Shave Club, based in Santa Monica, CA. The two met at a party and got into a conversation about shaving…more specifically, the woes of shaving. Dull blades,...Follow Us
