by heath | Mar 19, 2015 | Marketing, Tips & How To, Uncategorized, Video Production
More often than not, many of the marketing videos that we see are “explainer videos” or “product-centric”, or videos that tell how a product or service works. Let’s put this idea against the Stages of the Buyer’s Journey model and...
by heath | Mar 6, 2015 | Marketing, Social Media, Uncategorized
Have photos become background noise on Facebook? Do they still have the punch that brands are hoping for? According to SocialBakers, maybe not… For the past few years, posts with photos have been a “requirement” for maximizing reach on Facebook. But...
by heath | Feb 18, 2015 | Healthcare, Marketing, Non-Profit, Uncategorized, Video Production
The United Way of Transylvania County is a non-profit organization that has set out to build a stronger Transylvania County through resource development and allocation in the areas of education, health and household financial stability. One of the organizations that...
by heath | Feb 12, 2015 | Marketing, Uncategorized, Video Production
Our hometown of Brevard, NC is located in the mountains of North Carolina in Transylvania County. Once a thriving manufacturing area, the closing of 3 plants in the early 2000’s has left Transylvania County in an identity crisis and debate of the economic future...
by heath | Jan 22, 2015 | Marketing, Social Media, Uncategorized, Video Production
In July 2011, co-founders, Michael Dubin and Michael Levine launched a little start-up called Dollar Shave Club, based in Santa Monica, CA. The two met at a party and got into a conversation about shaving…more specifically, the woes of shaving. Dull blades,...